Jul 16, 2020The Power Shift in Mobile Ad-TechDigital media is on a collision course for change. — Advertising Technology (Ad-Tech) is a very murky world that far too few marketers understand. Littered with companies of varying sizes and backgrounds that pop up overnight entering every nook and cranny of the landscape — all purporting to help brands ‘reach the unreachable’ and as Zenith Media states, “…charging fees…Programmatic9 min read
Apr 21, 2020A Time Like No OtherIf — 6 months ago — you opined that the world would be locked down in the various ways we have seen unfold in the past month, you would have drawn ire and eye-rolling on a biblical scale. To quote the lyrics to People’s Faces by Kate Tempest; Was that…Covid 199 min read
Sep 3, 2019SpeedBack in the 1980s and 1990s before Robert Downey Jr was Iron Man he was prone to quite a bit of drug and alcohol consumption. His escapades and wayward behaviour are the stuff of legend — so too is his comeback it has to be said. Another guy who you…Cars3 min read
Feb 11, 2019Top Podcasts for 2019 🎧I find an early morning walk is a great way to consume podcasts on a regular basis. Below are my favourites so far this year, with a little comment under each from me. I’ll update this list as I come across more great episodes. A bit of a skew to…4 min read
Jan 14, 20195G & Outdoor Advertising — The Great Land GrabMedia and marketing scribes in Australia were ignited somewhat last week with news of the imminent awarding of one of the largest outdoor media contracts in Australia — the City of Sydney’s street furniture and outdoor advertising assets. The official timetable quotes February as the expected announcement date. Comprising over…Advertising3 min read
Oct 10, 2018Silks and SailsI completely agree that the on-air behaviour last Friday by Alan Jones and subsequently on Monday and Tuesday this week was abhorrent – especially by a so-called pillar of the community. I applaud Louise Herron for standing her ground during the interview. What I found more interesting however, was that…Advertising2 min read
Jul 2, 2017This Apple Feature Will Save Thousands of LivesIt’s been 10 years now since Steve Jobs stood on the stage at MacWorld in late June 2007 and introduced the world to the future — the iPhone. I knew the iPhone would change the way we communicated, engaged, and transacted. What I saw back then and still very much…Apple5 min read
Apr 27, 201572 Hours with Apple WatchIt arrived on Friday morning at the office. The TNT Courier looked at my wrist, spotted my 25 year old TAG Heuer and said, “…why do you need another one?” It’s been fun, but now (72 hours later) the honeymoon might be over. Here are my thoughts: Downsides Slow — The…Apple Watch3 min read
Mar 25, 2015The End of The BeginningRecently, a former boss of mine with more passion for what he does than almost anyone I’ve met, left an amazing job to take the “EXIT door into the unknown” as he puts it. When I heard the news I sent him this text: Now this is not the end…TV5 min read
Nov 12, 2014Formula 1 and Cricket“There are only three sports: bullfighting, motor racing, and mountaineering; all the rest are merely games.” ― Ernest Hemingway I think there are clear comparisons between the worlds of Cricket and Formula 1. Both are steeped in tradition and folklore. Both are institutions in their own right. Both command a…Cricket9 min read